About the Role

You will play a key role in shaping the visual identity and digital presence of iSmartPay. This role combines graphic design, branding, social media management, motion graphics, content strategy, and digital marketing execution.

You’ll work closely with our marketing and product teams to create engaging campaigns, visually compelling content, and high-performing digital experiences that align with our brand goals.

Key Responsibilities

Graphic Design & Branding

• Create visually compelling graphics and marketing materials aligned with the iSmart brand identity
• Design content for:
  
  • Social media
  • Digital campaigns (Google, Meta , In App Banner )
  • Ads and promotions
  • Presentations
  • Editorial and proposal documents
  • Website and landing pages
• Develop creative concepts and visual storytelling ideas
• Ensure consistency across all brand touchpoints
• Produce high-quality designs optimized for both digital and print use

Motion Graphics & Video Content

• Create engaging motion graphics and animated content for social media and campaigns
• Edit short-form promotional and marketing videos
• Produce visually dynamic content that improves engagement and brand awareness
• Collaborate on campaign visuals, reels, and digital advertisements

Video editing experience is a strong advantage.

UI/UX & Editorial Design

• Support UI/UX design initiatives for digital products and customer experiences
• Create clean and user-friendly interface concepts
• Design professional proposals, company profiles, reports, and editorial materials
• Ensure layouts are modern, visually appealing, and easy to understand

Digital Marketing & Social Media Management

• Plan, create, and manage social media content across platforms
• Manage and grow engagement on:
  
  • Instagram
  • LinkedIn
  • Facebook
  • X (Twitter)
  • TikTok (where applicable)
• Develop and execute digital marketing campaigns
• Monitor campaign performance and optimize for better results
• Create content calendars and social media strategies
• Track analytics, engagement metrics, and audience growth
• Support lead generation and brand awareness initiatives

Required Skills & Qualifications

Design & Creative Skills

• Strong graphic design skills with an excellent creative eye
• Ability to create designs that align with business, campaigns, and brand objectives
• Strong understanding of branding, layout, typography, and color theory
• Experience creating content for both digital and print platforms

Software & Tools

Proficiency in tools such as:

• Adobe Photoshop/ illustrator
• Affinity
• Google Analytics / Hubspot
• Adobe Premiere Pro/ AF
• Figma
• Other modern design and Marketing tools

Digital Marketing Skills

Strong understanding of:

• Social media marketing
• Content strategy
• Paid advertising campaigns
• Audience targeting
• Brand positioning
• Campaign optimization
• SEO basics
• Email marketing
• Performance analytics
• Content engagement strategies

What We’re Looking For

• We are looking for a highly versatile Creative & Digital Growth Specialist who can confidently work across graphic design, motion graphics, video editing, and digital marketing execution. This is not a narrow creative role  we want someone who can think strategically, create high-quality visual and video content, execute campaigns, and continuously optimize performance across digital platforms. The ideal candidate is highly adaptable, fast-learning, and able to translate ideas into engaging content that aligns with brand goals, drives engagement, and delivers measurable marketing results across social media and digital channels.

Why Join iSmartPay?

• Opportunity to work with a fast-growing fintech brand
• Creative freedom and room for innovation
• Work on exciting campaigns and impactful projects
• Career growth and skill development opportunities
• Collaborative and forward-thinking team environment

How to Apply

Send your:

• CV/Resume
• Portfolio
• Social media or previous campaign samples (if available)

careers@ismartghana.com

Subject Line:
Application – Graphic Designer & Digital Marketing Specialist